January 1 2012
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Shimano to Distribute DYNAMITE BAITS and ACE Fishing Tackle in Benelux and Germany
One of Europe’s largest bait manufacturers, Dynamite Baits Ltd., is pleased to announce that it has granted exclusive distribution rights to Shimano Europe Fishing Holding B.V. for the Benelux and Germany. This allows the Shimano sales offices, Shimano Germany Fishing GmbH and Shimano Benelux Fishing Tackle, distributing the DYNAMITE BAITS and ACE brands in their respective territories as of January 1st 2012. Shimano will offer the extensive range of Dynamite and Ace products to over 700 shops in the Benelux and Germany.
DYNAMITE BAITS offers the angler the ultimate bait range – covering the Carp, Match, predator and coarse markets with the highest quality boilies, pellets, groundbaits, liquids, particles and pop-ups throughout the range.
ACE fishing tackle currently includes over 150 innovative products including the highly acclaimed i-3 bite alarm and other highly regarded products such as D-spool, multi pull, strip-eaze and a vast range of high quality terminal tackle.
ACE fishing tackle currently includes over 150 innovative products including the highly acclaimed i-3 bite alarm and other highly regarded products such as D-spool, multi pull, strip-eaze and a vast range of high quality terminal tackle.
Frank Beissel, Managing Director of Shimano Germany Fishing GmbH and also responsible for sales in the Benelux: “ We are very excited to start this new challenge in the carp fishing market. Shimano is already a market leader in carp fishing reels and rods and the relationship with Dynamite Baits, the market leader in boilies, pellets and liquid attractants, will reinforce and complete the range we offer in this particular category. The brands SHIMANO, SHIMANO TRIBAL, SUFIX, DYNAMITE BAITS and ACE complement each other perfectly!”
“Since Dynamite Baits were bought by Rapala Group Corporation in August 2010 we have been working closely with many SHIMANO and RAPALA distribution companies throughout Europe, developing and enjoying a good relationship to ensure we’re able to offer our baits to more anglers than ever before,” said Daryl Hodges, Dynamite Baits’ Export Sales & Marketing Manager.
“Dynamite Baits have always had a good following in parts of Europe and undoubtedly already have a range of effective baits that perfectly suit the carp market in Germany and Benelux. By working closely with Shimano and with the introduction of ACE and our exciting new bait products I am genuinely excited that we will be able to take the distribution in these countries to a whole new level,” he said.
“Since Dynamite Baits were bought by Rapala Group Corporation in August 2010 we have been working closely with many SHIMANO and RAPALA distribution companies throughout Europe, developing and enjoying a good relationship to ensure we’re able to offer our baits to more anglers than ever before,” said Daryl Hodges, Dynamite Baits’ Export Sales & Marketing Manager.
“Dynamite Baits have always had a good following in parts of Europe and undoubtedly already have a range of effective baits that perfectly suit the carp market in Germany and Benelux. By working closely with Shimano and with the introduction of ACE and our exciting new bait products I am genuinely excited that we will be able to take the distribution in these countries to a whole new level,” he said.
