Shimano launches exquisite new Stella FK


Stella is SHIMANO’s ultimate spinning reel – evolved. Featuring a remarkable amount of new technology, the Stella reaches new heights of excellence and offers unparalleled performance for anglers wanting the very best.

Read more


  • Shimano launches new class leading Biocraft XR

    The Biocraft XR Fly rods are the most technologically advanced fly rods ever produced by Shimano and provide a remarkable combination of casting performance, fishing practicality and value. The full range covers all situations from ultra light nymphing through to Saltwater tuna fishing.


    Versatile performance combined with sensational looks, the Sustain lure rod range delivers on all fronts. With a wide choice of models in both extra-fast and moderate-fact actions, Sustain attains standards others fail to reach.


    SHIMANO’s JDM lures have an enviable world-wide reputation for quality, innovation and effectiveness. The exclusive SHIMANO technologies incorporated in the designs include FLASH BOOST foil mirrors for constant flashing action, JETBOOST System for improved casting distance, SCALEBOOST for remarkable life-like reality, and Jerk Assist Balancer System for increased stability

  • The revolutionary new AERO TECHNIUM MGS XTD

    In the never ending quest for perfection, Shimano has re-imagined the future of ultra long range reels and for the first time combined a radical new spool design with its world renowned Super Slow 10 Oscillation. The new Long Stroke Spool is 45mm in length and substantially increases the surface area of the spool (+30%), when compared to previous models. 

  • Nasci: Born to Fish

    We're excited to introduce you to the new NASCI spinning rod and reel! The Nasci rod and reel are developed with modern understated design, superb performance, and at a great price. If that's what you are looking for, YOU and the NASCI reel and rod will make a great combination.


    Новый TWINPOWER SW — прочная и мощная катушка, способная справиться с самой крупной и сильной морской рыбой в самых сложных условиях. Эта катушка отличается непревзойденной в своем ценовом диапазоне прочностью передачи, надежностью и функциональностью.

  • Ultimate Evolution: Новая Ultegra

    Совершенно новая Ultegra создана для рыболовов, которым нужна надежная катушка для ловли спиннингом речного окуня, щуки, судака или лаврака.


    Новый TWIN POWER XD — самая прочная и долговечная катушка в семействе Magnumlite.

  • Tribal TX-Ultra

    Обновленное Tribal TX-Ultra является новым флагманом в семействе удилищ Tribal.

  • Team Shimano wins 2017 World Carp Masters!

  • EFTTEX Award winner ‘Best New Reel’ 2017! - Twin Power XD

  • The baitcasting revolution is here

  • Spiral X & Hi Power X: Exclusive and reinforced construction